Certification in the Salesforce CRM platform

Monday, May 10, 2021


133 students of DMST AUEB were successfully certified
in the Salesforce CRM customer relationship management platform

Aiming at the optimal integration of academic knowledge with certified digital professional skills and responding to the needs of the labor market, the Department of Management Science and Technology of the Athens University of Economics and Business, for the 3rd consecutive year, utilized the Salesforce CRM Business platform in the teaching of "Management Sceince and Technology" course, in the 5th semester of studies with Dr. Christos Lazaris and scientific coordinator Professor Georgios Doukidis. The Department followed similar initiatives of well-known Universities abroad, such as Carnegie Mellon University, Boston University, University of Utah and New Jersey Institute of Technology.

The 209 students who participated in the course, through an organized series of lectures and practical workshops in one semester, had the opportunity to meet and practice in practice with the world's leading platform in the field of customer relationship management. In fact, 133 of them successfully passed the final exam for the Salesforce Business Administrator Specialist (Superbadge) student certification, utilizing the platform in real business scenarios and conditions (capstone project). At the same time, 30 students were trained on the top ERP SAP platform, participating in open online SAP courses (SAP MOOC) with Ms. Angeliki Kostaki.

It is worth mentioning that, according to a study by the leading consulting company IDC (https://www.salesforce.com/content/dam/web/en_us/www/documents/reports/idc-salesforce-economy-report.pdf), expects more than 4.2 million new jobs worldwide from 2019 to 2024 with objects on the Salesforce platform.