Ερευνητικά Σεμινάρια


 Dr. Serge P. da Motta Veiga

Αssistant Professor, American University, Washington, US.

Title: Career and Talent Management: Current Research and Future Directions

O.C. Ferrell & Linda Ferrell

Distinguished Professors of Leadership and Business Ethics, Jack C. Massey College of Business of Belmont, USA.

Title: Business Ethics 

Χρήστος Τσινόπουλος

Associate Professor of Operations & Project Management, University of Durham, UK

Title: The Importance of R&D Investment and Exporting on New Product Development Output

 Dr. Ilan Alon 
Professor of Strategy and International Marketing, Agder University, Norway

Title: Writing for peer-reviewed journals

Dr. Ana Lisboa

Associate Professor of Marketing, Polytechnic Institute of Leiria

Title: Exploitation, Exploration, and Adaptive Export Performance in the Presence of Turbulence: An Empirical Investigation

Dr. Jo Angouri

Warwick University

Title: (Re)Learning to see: a master class in organizational ethnography

 Dr. George Christopoulos

Assistant Professor, Nanyang Business School, NTU(Singapore)

Title: On New Neuroscience Methods

Χαράλαμπος Σαριδάκης

Αναπληρωτής Καθηγητής Leeds University Business School, University of Leeds

Title: A Set-Theoretic Approach in Marketing Research: Method and Applications"

Michael Tsiros
Professor of Marketing, School of Business Administration, University of Miami, USA. 

Title: The Symbolic Association of Brand Assets

Marc Prieto
Professor of Economics & Marketing, ESSCA School of Management, France. 

Title: Consumer Involvement & Individual Self Values: a multinational car owner survey

Magnus Hultman 
 Associate Professor of Marketing, Leeds University Business School 

Title: Research on Strategy Fit in Marketing: Theory, Methods and Applications

Bulent Menguc
Professor of Marketing, Kadir Has University, Instanbul 

Title: Service Employee Engagement: Solutions for Decline

Kleopatra Veloutsou
Senior Lecturer in Marketing, University of Glasgow, Adam Smith Business School 

Title: Getting published in international academic journals: The author’s, the editor’s and the reviewer’s points of view

Michael Haenlein
Professor, ESCP Europe, Γαλλία. 

Title: How to Publish, and Tricks of the Trade.

George Christopoulos
Assistant Professor, Nanyang Business School, NTU, Singapore.

Title: Understanding Human Decision Making: Neuroeconomics and Beyond.

Jo Angouri
Associate Professor, University of Warwick.

Title: Discourse Analysis: What/when and how. 

Ιωάννης Ευαγγελίδης
PhD Candidate, Marketing Management, Rotterdam School of Management and Visiting PhD Candidate, Marketing, Stanford Graduate School of Business.  

Title: The Prominence Detraction Hypothesis: Context Effects as a Function of Prominence. 

Christian Ringle
Professor of Management, Hamburg University of Technology (TUHH). 

Title: Partial Least Squares Structural Equations Modeling (PLS-SEM). 

Elisa Montaguti 
Associate Professor of Marketing, University of Bologna. 

Title: Can Marketing Campaigns Induce Multichannel Buying and More Profitable Customers? A Field Experiment.

Χαράλαμπος Σαριδάκης
Λέκτορας Μάρκετινγκ,  Leeds University Business School, University of Leeds.

Title: Conjoint Analysis in Marketing Research, A guide for optimal design decisions. 

Δέσποινα Ξανθοπούλου
Λέκτορας Ψυχολογίας, Τμήμα Ψυχολογίας, Αριστοτέλειο Πανεπιστήμιο Θεσσαλονίκης.

Title: An introduction to diary studies. 

Γεώργιος Μπάλτας
Καθηγητής Μάρκετινγκ, Τμήμα Μάρκετινγκ & Επικοινωνίας, Οικονομικό Πανεπιστήμιο Αθηνών.

Title: Random Utility Models of Individual Choice Behavior 

Surendra N. Singh
Professor of Marketing and Southwestern Chair in Business, University of Kansas, School of Business.

Title: A comprehensive model of web perception. 

Στέλιος Τσαφαράκης
Λέκτορας, Τμήμα Μηχανικών Παραγωγής & Διοίκησης, Πολυτεχνείο Κρήτης .

Title: Artificial Intelligence Algorithms in Marketing Research. 

Χρήστος Εμμανουηλίδης
Επίκουρος Καθηγητής, Τμήμα Οικονομικών Επιστημών, Αριστοτέλειο Παν/μιο Θεσσαλονίκης.

Title: Diffusion Models. 

Robert Kase
Associate Professor, Faculty of Economics, University of Ljubljana.

Title: Social Network Analysis. 

Κωνσταντίνος Πετρίδης
Reader, Division of Psychology, University College London.

Title: Multi-level Analysis.  

Nicky Dries
Research Professor, Katholieke Universiteit Leuven.

Title: Scale Development.  

Εμμανουέλλα Πλακογιαννάκη
Επίκουρος Καθηγήτρια Μάρκετινγκ, Αριστοτέλειο Πανεπιστήμιο Θεσσαλονίκης.

Title: Paradigmatic perspectives and turns in case study methodology. 

Μιχαήλ Τσίρος
Professor and Chair of Marketing, University of Miami.

Title: Ανοιχτή συζήτηση για θέματα διδακτορικής έρευνας.

Κωνσταντίνος Λεωνίδου
Associate Professor of Marketing, Leeds University Business School, University of Leeds. 

Title: Green Product Development Products, Antecedents, outcomes and contingent effects

Leonidas Leonidou
Professor of Marketing, Department of Business and Public Administration, University of Cyprus.

Title: Antecedents and outcomes of exporter-importer relationship quality: Synthesis, meta-analysis, and directions

Yehuda Baruch
Professor of Management and Associate Dean for Research at Rouen Business School, France

Title:  Knowledge creation in academe: An inside story about publishing, reviewing, and editorial work

Ayşegül Özsomer 
Associate Professor of Marketing στο Koç University, Κωνσταντινούπολη, Τουρκία.

Title: Using Marketing proactively to manage through economic crises and tough economic times.

Αντώνης Σταματογιαννάκης
Επίκουρος Καθηγητής στο Τμήμα Μάρκετινγκ του ΙΕ Business School, Μαδρίτη, Ισπανία

Title: Πρόσφατα ευρήματα σχετικά με το ρόλο των στόχων επίτευξης και των στόχων διατήρησης στη Συμπεριφορά του Καταναλωτή 
07.02.2013 Δημήτρης Βακρατσάς
Associate Professor of Marketing and Quebec Teaching Excellence Chair in the Desautels Faculty of Management of McGill University
Title: The role of content and context in advertising effectiveness: An investigation of the mutual fund market
30.05.2012 Maggie Geuens 
Professor in the Dpt. of Marketing of Ghent University
Title: Οn why respondents may completely but not strongly agree: Τhe intensity hypothesis reconsidered
26.03.2012 Γεώργιος Μπαλαμπάνης
Professor in the Cass Business School of City University London
Title: Surrogate Boycotts against Multinational Corporations: Consumers’ Choice of Boycott Targets
08.02.2012 Αδαμάντιος Διαμαντόπουλος
Professor in the Department of Business Administration of University of Vienna
Title: 1) How to get published in top journals, 2) Implications of formative measurement for theory testing
15.11.2011 Mario Pandelaere
Senior lecturer in the Department of Marketing of Ghent University
Title: Fooled  by numbers? The impact of numbers on consumer preferences
06.07.2011 Δημήτρης Βακρατσάς
Associate Professor in the Desautels Faculty of Management of McGill University
Title: Exploring Firm Adoption of Marketing Innovations
14.06.2011 Νίκος Παναγόπουλος
Λέκτορας του τμήματος Μάρκετινγκ και Επικοινωνίας του Οικονομικού Πανεπιστημίου Αθηνών
Title: Multilevel/Hierarchical Linear Modeling (HLM)
30.05.2011 Μιχάλης Τσίρος
Professor and Chair in the Department of Marketing of University of Miami
Title: It Could Be Mine! The Role of Attachment in Promotions Involving Uncertainty
03.12.2010 Λεωνίδας Λεωνίδου
Καθηγητής του τμήματος Οικονομικών και  Μάνατζμεντ του Πανεπιστημίου της Κύπρου
Title: How to write a good article: Ingredients for success
21.06.2010 Κωνσταντίνος Κατσικέας
Associate Dean and Arnold Ziff Research Chair in Marketing and International Management in the Department of Business of Leeds University
Title: Does Accommodating a Self-Serving Partner in an International Marketing Alliance Payoff?
26.05.2010 Ellen Ernst Kossek 
Professor in the Department of Human Resources & Labor Relations of Michigan State University 
Title: Work and Life Integration Policy Implementation:  Current Research on Cross Level Patterns of  Managerial and Organizational  Influences
25.05.2010 Erik Jan Hultink
Professor and Director in the Department of Product Innovation Management of Delft University of Technology  
Title: Some empirical investigations into new product marketing
12.04.2010 Ναταλία Γιαννοπούλου
Senior Lecturer in the Department of Business of  Newcastle University and Associate Fellow in the Centre for Cultural Policy Studies of University of Warwick 
Title: Open versus Closed Advertising Texts and Interpretive Communities
09.12.2009 Simcha (Simi) Ronen
Professor in the Department of Management of Tel Aviv University
Title: Country clusters: A cultural guiding map to global business
09.06.2009 Νίκος Καλογεράς
Assistant Professor in the Departments of Marketing & Supply Chain Management and Finance of Maastricht University
16.03.2009 Μάριος Θεοδοσίου
Επίκουρος Καθηγητής του τμήματος Οικονομικών και Μάνατζμεντ του Πανεπιστημίου της Κύπρου
Title: Η διαφορά είναι στις λεπτομέρειες: Διεξαγωγή μεθοδολογικά εύρωστων ερευνών μέσω της ανάπτυξης έγκυρων, αξιόπιστων και αμερόληπτων μετρήσεων των εννοιών του Μάρκετινγκ
18.02.2009 Άννα Ζαρκάδα
Επίκουρος Καθηγήτρια του τμήματος Οργάνωσης και Διοίκησης Επιχειρήσεων του Οικονομικού Πανεπιστημίου Αθηνών
Title: Ηθικές διαστάσεις του Β2Β και Β2G μάρκετινγκ
04.07.2008 Διονύσης Σκαρμέας
Επίκουρος Καθηγητής του τμήματος Μάρκετινγκ και Επικοινωνίας του Οικονομικού Πανεπιστημίου Αθηνών
Title: In Search of Relevance & Rigour in Research in Marketing
20.03.2008 Εμμανουέλλα Πλακογιαννάκη
Επίκουρος Καθηγήτρια του τμήματος Οικονομικών Επιστημών του Αριστοτελείου Πανεπιστημίου Θεσσαλονίκης
Title: Η μέθοδος του case study στην έρευνα του Μάρκετινγκ
20.02.2008 Νίκος Σεβδαλής
Senior Lecturer in the Department of Surgery & Cancer of Imperial College London
Title: Affective forecasting in human decision-making
19.12.2007 Ελένη Αποσπόρη
Επίκουρος Καθηγήτρια του τμήματος Μάρκετινγκ και Επικοινωνίας του Οικονομικού Πανεπιστημίου Αθηνών
Title: Εισαγωγή στα Μοντέλα Δομικών Εξισώσεων (SEM) – LISREL