Funded Programs

    Title: The COGITA Project - Corporate Social and Environmental Responsibility through Public Policy, as part of the INTERREG IVC programme
    Scientific Coordinator of the Greek Membership: ELENI APOSPORI
    Duration: 2012-2014
    Funding: European Regional Development Fund (co-funding)
    Title: RESPONSIBLE MED, "Regional Policies for Responsible Development"
    Scientific Coordinator: ELENI APOSPORI
    Duration: 2010-2012
    Funding: European Commission, European Med Programme 2007-2013 (co-funding)
    Title: THE EFFECTS OF SCHEMA INCONGRUENT ADVERTISING INFORMATION ON CONSUMER RESPONSES: THE ROLE OF  SCHEMA STRENGTH AND CONSUMER INVOLVEMENT
    Scientific Coordinator: FLORA KOKKINAKI
    Duration: 2010-2012
    Funding: European Social Fund, HERAKLITUS II
    Title: CΟNSUMER BEHAVIOUR RESEARCH NETWORK (COBEREN). Participation in a European University Network for the study of Consumer Behavior on a cross-cultural basis.
    Scientific Coordinator: GEORGE J. AVLONITIS
    Duration: 2009-2012
    Funding: European Commission
    Title: SERMANTEQ, Modernization of Educational Curriculums in Mediterranean Universities in the areas of Technology Management and Services Marketing.
    Scientific Coordinator: SERGIOS DIMITRIADIS
    Duration: 2009-2011
    Funding: European Commission, TEMPUS Program
    Title: MEASURING BEHAVIOR CHANGE AND LEARNING TRANSFER IN FOOD RETAILING BLUE COLLAR SUPERVISORS USING SJTS: AN INDIVIDUAL DIFFERENCES APPROACH (LEARN)
    Scientific Coordinator: MARIA VAKOLA
    Duration: 2011
    Funding: Basic Research Funding Program - AUEB
    Title: AN ANALYSIS OF THE DRIVERS OF CONSUMER-BRAND RELATIONSHIPS
    Scientific Coordinator: SERGIOS DIMITRIADIS
    Duration: 2011
    Funding: Basic Research Funding Program - AUEB
    Title: THE MODERATING ROLE OF SCHEMA STRENGTH AND PROCESSING OPPORTUNITY ON CONSUMER RESPONSES TO SCHEMA INCONGRUENT BRAND COMMUNICATION
    Scientific Coordinator: FLORA KOKKINAKI
    Duration: 2011
    Funding: Basic Research Funding Program - AUEB
    Title: DIVERSIFICATION AND SPATIAL ADAPTATION OF STORE-TYPE PORTFOLIOS FOR MULTISTORE, MULTIMARKET RETAILERS
    Scientific Coordinator: GEORGE BALTAS
    Duration: 2011
    Funding: Basic Research Funding Program - AUEB
    Title: SOURCES AND CONSEQUENCES OF CONSUMER SKEPTICISM TOWARD GREEN PRODUCTS: AN EMPIRICAL INVESTIGATION
    Scientific Coordinator: DIONYSIS SKARMEAS
    Duration: 2011
    Funding: Basic Research Funding Program - AUEB