Επιστημονικά Περιοδικά

    2023
    1. Davvetas, V., Sichtmann, C., Saridakis, C., & Diamantopoulos, A. (2023). The global/local product attribute: Decomposition, trivialization, and price trade-offs in emerging and developed markets. Journal of International Marketing, 31(3), 19-40. https://doi.org/10.1177/1069031X221143095
    2. Ganotakis, P., Angelidou, S., Saridakis, C., Piperopoulos, P., & Dindial, M. (2023). Innovation, digital technologies, and sales growth during exogenous shocks. Technological Forecasting and Social Change, 193, 122656. https://doi.org/10.1016/j.techfore.2023.122656
    3. Saridakis, C., Angelidou, S., & Woodside, A. G. (2023). How historical and social aspirations reshape the relationship between corporate financial performance and corporate social responsibility. Journal of Business Research, 157, 113553. https://doi.org/10.1016/j.jbusres.2022.113553
    4. Saridakis, C., Katsikeas, C. S., Angelidou, S., Oikonomidou, M., & Pratikakis, P. (2023). Mining Twitter lists to extract brand-related associative information for celebrity endorsement. European Journal of Operational Research, 311(1), 316-332. https://doi.org/10.1016/j.ejor.2023.05.004
    2022
    1. Prieto, M., Stan, V., Baltas, G. (2022). New insights in Peer-to-Peer carsharing and ridesharing participation intentions: Evidence from the “provider-user” perspective. Journal of Retailing & Consumer Services, Vol. 64 (1), 1-8.
    2. Indounas, K. (2022), “Applying pricing research in B2B financial service industries”, International Journal of Bank Marketing, Vol. 40 No. 4, pp. 918-933.
    3. Lamprinakos, G., Magrizos, S., Kostopoulos, I., Drossos, D., and Santos, D. (2022) Overt and covert customer data collection in online personalized advertising: The role of user emotions, Journal of Business Research, vol. 141, pp. 308-320 (5-year Impact Factor JCR = 8.49, ABS = 3).
    4. Kokkodis, M., Lappas, T., & Kane, G. C. (2022). Optional purchase verification in e-commerce platforms: More representative product ratings and higher quality reviews. Production and Operations Management, 31, 2943– 2961. https://doi.org/10.1111/poms.13731
    5. Zachariadis E.E., Nikolopoulou A.I., Manousakis E., Repoussis P.P. and Tarantilis C.D. (2022). The Vehicle Routing Problem with Capacitated Cross-docking. Expert Systems with Applications, Vol. 196, 116620.
    6. Pascazzi R.M., Vlachos I., Zobolas G., Repoussis P.P. and Giannakis M. (2022). Lean manufacturing systems in the area of Industry 4.0: a lean automation plan of AGVs/IoT integration. Production Planning and Control, Vol. 6(4), 1-14.
    2021
    1. Magrizos, S., Lamprinakos, G., Fang, Y. and Drossos, D. (2021) Taking It a Step Further: When do Followers Adopt Influencers’ Own Brands?" Review of Marketing Science, vol. 19, no. 1, pp. 53-74. https://doi.org/10.1515/roms-2021-0003
    2. Karlis D., Ntzoufras I. and Repoussis P.P. (2021). Mathematics meet sports. IMA Journal of Management Mathematics, Vol. 32 (4), pp. 381-383
    3. Kasapidis G., Paraskevopoulos D., Repoussis P.P. and Tarantilis C.D. (2021). Flexible Job Shop Scheduling Problems with Complex Precedence Graphs. Production and Operations Management, vol 30(11), pp. 4044-4068.
    4. Eirinakis P., Kasapidis G., Mourtos I., Repoussis P.P., and Zampou E. (2021). Situation-aware manufacturing systems for capturing and handling disruptions. Journal of Manufacturing Systems, vol. 58, pp. 365-383.
    5. Manousakis E., Repoussis P.P., Zachariadis E. and Tarantilis C.D. (2021). Improved Branch-and-Cut for the Inventory Routing Problem Based on a Two-Commodity Flow Formulation. European Journal of Operations Research, vol. 290(3), pp. 870-885.
    6. Skarmeas, D., Leonidou, C. N., Saridakis, C., & Musarra, G. (2020). Pathways to civic engagement with big social issues: An integrated approach. Journal of Business Ethics, 164(2), 261-285.
    2020
    1. Skarmeas, D., Leonidou, C. N., Saridakis, C., & Musarra, G. (2020). Pathways to Civic Engagement with Big Social Issues: An Integrated Approach. Journal of Business Ethics, 164, 261-285.
    2019
    1. Prieto, M., Stan, V., Baltas, G. and Lawson, S. (2019), "Shifting consumers into gear: car sharing services in urban areas", International Journal of Retail & Distribution Management, Vol. 47 No. 5, pp. 552-570.
    2. Indounas, K. (2019), “Market based pricing in B2B service industries”, Journal of Business and Industrial Marketing, Vol. 34 No. 5, pp. 1030-1040 (Impact Factor: 1.961, ABS List).
    3. Subramanian A., Repoussis P.P. and Gounaris G.E. (2019). Robust Optimization of a Broad Class of Heterogeneous Vehicle Routing Problems under Demand Uncertainty. INFORMS Journal of Computing (forthcoming).
    4. Skarmeas D., Saridakis C. and Leonidou C.N. (2018). Examining Relationship Value in Cross-Border Business Relationships: A Comparison between Correlational and Configurational Approaches. Journal of Business Research, Vol. 89, pp. 280-286.
    5. Skarmeas, D., Zeriti, A. and Argouslidis, P.C. (2019). Importer and exporter capabilities, governance mechanisms, and environmental factors determining customer-perceived relationship value. Industrial Marketing Management, 78(April), 158-168.
    6. Nikolopoulou A.I., Repoussis P.P., Tarantilis C.D. and Zachariadis E.E. (2019). Adaptive Memory Programming for the Many-to-Many Vehicle Routing Problem with Cross-Docking. Operational Research - An International Journal Vol. 53(1), pp. 1-38.
    7. Varias A., Repoussis P.P., Tarantilis C.D. (2019). Assessing Customer Service Reliability in Route Planning with Self-Imposed Time Windows and Uncertain Travel Times. Transportation Science, vol. 53(1), pp. 256-281.
    8. Stauropoulou F., Repoussis P.P. and Tarantilis C.D., (2019). The Vehicle Routing Problem with Pro_ts and Consistency Constraints. European Journal of Operational Research Vol. 274, pp. 340-356
    2018
    1. Argouslidis, P., Skarmeas, D., Kühn, A., & Mavrommatis, A. (2018). Consumers’ reactions to variety reduction in grocery stores: Α freedom of choice perspective. European Journal of Marketing, 52(9/10), 1931-1955. https://doi.org/10.1108/EJM-12-2016-0844
    2. Indounas, K. (2018). Market structure and pricing objectives in the services sector. Journal of Services Marketing, 32(7), 792-804. https://doi.org/10.1108/JSM-03-2018-0087
    3. Skarmeas, D., Saridakis, C., & Leonidou, C.N. (2018). Examining relationship value in cross-border business relationships: A comparison between correlational and configurational approaches. Journal of Business Research, 89, 280-286. https://doi.org/10.1016/j.jbusres.2017.12.039
    4. Spyropoulou, S., Katsikeas, C.S., Skarmeas, D., & Morgan, N.A. (2018). Strategic goal accomplishment in export ventures: The role of capabilities, knowledge, and environment. Journal of the Academy of Marketing Science, 46(1), 109-129. https://doi.org/10.1007/s11747-017-0519-8
    5. Leonidou, C.N., Skarmeas, D., & Saridakis, C. (2018). Ethics, sustainability, and culture: A review and directions for research. In L.C. Leonidou, C.S. Katsikeas, S. Samiee, and B. Aykol (Eds.), Advances in Global Marketing: A Research Anthology, pp. 471-517, Springer, Cham. https://doi.org/10.1007/978-3-319-61385-7_19
    2017
    1. Prieto, M., Baltas, G., & Stan, V. (2017). Car sharing adoption intention in urban areas: What are the key sociodemographic drivers? Transportation Research Part A: Policy and Practice, 101(7), 218-227. https://doi.org/10.1016/j.tra.2017.05.012
    2. Baltas, G., Kokkinaki, F., & Loukopoulou, A. (2017). Does variety seeking vary between hedonic and utilitarian products? The role of attribute type. Journal of Consumer Behaviour, 16(6), e1-e12. https://doi.org/10.1002/cb.1649
    3. Drossos, D., Lekakos, G. and Voulgari, S. (2017) Impacts of multimodal information on smartphones, International Journal of Electronic Marketing and Retailing, vol. 8, no. 3, pp. 258 - 282
    4. Paraskevopoulos, D. C., Laporte, G., Repoussis, P. P., & Tarantilis, C. D. (2017). Resource constrained routing and scheduling: Review and research prospects. European Journal of Operational Research, 263(3), 737-754. https://doi.org/10.1016/j.ejor.2017.05.035
    5. Nikolopoulou, A. I., Repoussis, P. P., Tarantilis, C. D., & Zachariadis, E. E. (2017). Moving products between location pairs: Cross-docking versus direct-shipping. European Journal of Operational Research, 256(3), 803-819. https://doi.org/10.1016/j.ejor.2016.06.053
    6. Kotiloglu, S., Lappas, T., Pelechrinis, K., & Repoussis, P. P. (2017). Personalized multi-period tour recommendations. Tourism Management, 62, 76-88. https://doi.org/10.1016/j.tourman.2017.03.005
    7. Plitsos, S., Repoussis, P. P., Mourtos, I., & Tarantilis, C. D. (2017). Energy-aware decision support for production scheduling. Decision Support Systems, 93, 88-97. https://doi.org/10.1016/j.dss.2016.09.017
    8. Leonidou, C. N., & Skarmeas, D. (2017). Gray shades of green: Causes and consequences of green skepticism. Journal of Business Ethics, 144(2), 401-415. https://doi.org/10.1007/s10551-015-2829-4
    2016
    1. Giakoumaki, C., Avlonitis, G., & Baltas, G. (2016). Does ingredient advertising work? Some evidence on its impact. Journal of Business & Industrial Marketing, 31(7), 901-913. https://doi.org/10.1108/JBIM-02-2015-0027
    2. Gounaris, C.E., Repoussis, P.P., Tarantilis, C.D., Wiesemann, W., & Floudas, C.A. (2016). An adaptive memory programming framework for the robust capacitated vehicle routing problem. Transportation Science, 50(4), 1239-1260. https://doi.org/10.1287/trsc.2014.0559
    3. Repoussis, P.P., Paraskevopoulos, D., Vazacopoulos, A., & Hupert, N. (2016). Optimizing emergency preparedness and resource utilization in mass casualty incidents. European Journal of Operational Research, 255(2), 531-544. https://doi.org/10.1016/j.ejor.2016.05.047
    4. Saridakis, C., Baltas, G., Oghazi, P., & Hultman, M. (2016). Motivation recipes for brand-related social media use: A Boolean-fsQCA approach. Psychology and Marketing, 33(12), 1062-1070. https://doi.org/10.1002/mar.20940
    5. Saridakis, B. & Baltas, G. (2016). Modeling price-related consequences of the brand origin cue: An empirical examination of the automobile market. Marketing Letters, 27(1), 77-87. https://doi.org/10.1007/s1100
    6. Skarmeas, D., Zeriti, A., & Baltas, G. (2016). Relationship value: Drivers and outcomes in international marketing channels. Journal of International Marketing, 24(1), 22-40. http://dx.doi.org/10.1509/jim.15.0065
    7. Skarmeas, D., Lisboa, A., & Saridakis, C. (2016). Export performance as a function of market learning capabilities and intrapreneurship: SEM and FsQCA findings. Journal of Business Research, 69(11), 5342-5347. http://dx.doi.org/10.1016/j.jbusres.2016.04.135
    2015
    1. Argouslidis, P.C., Baltas, G., and  Mavrommatis, A. (2015). An empirical investigation into the determinants of decision speed in product elimination decision processes. European Management Journal, 33 (4), 268-86.doi:10.1016/j.emj.2015.02.002
    2. Prieto, M., Caemmerer, B., and  Baltas, G. (2015). Using a hedonic price model to test prospect theory assertions: the asymmetrical and nonlinear effect of reliability on used car prices. Journal of Retailing & Consumer Services, 22, 206-212. doi:10.1016/j.jretconser.2014.08.013
    3. Saridakis, C., Tsafarakis S., Baltas G., Delias P., Matsatsinis N.  (2015). Optimizing differentiation and commonality levels among models in car line-ups: An empirical application of a nature-inspired heuristic mechanism. Expert Systems with Applications, 42 (5), 2323-2335. doi:10.1016/j.eswa.2014.11.008
    4. Indounas, K. (2015). The adoption of strategic pricing by industrial service firms. Journal of Business and Industrial Marketing, 30 (5), 521-535. http://dx.doi.org/10.1108/JBIM-02-2013-0028
    5. Indounas, K. and Arvaniti, A. (2015). Success factors of new health-care services.  Journal of Product and Brand Management, 24 (7), 679-692. http://dx.doi.org/10.1108/JPBM-04-2014-0541
    6. Drossos, D., Maragoudakis, M. & Kokkinaki, F. (2015). Buying behavior on daily-deal sites: The role of face value, product involvement, information and website quality. Journal of Internet Commerce, 14, 200-232.doi:10.1080/15332861.2015.1011568
    7. Hultman, M., Skarmeas, D., Oghazi, P., & Beheshti, H. M. (2015).  Achieving tourist loyalty through destination personality, satisfaction, and identification. Journal of Business Research, 68 (11), 2227-2231.doi:10.1016/j.jbusres.2015.06.002
    2014
    1. Argouslidis, P.C., Baltas, G., and Mavrommatis, A. (2014). Outcomes of decision speed: An empirical study in product elimination decision-making processes. European Journal of Marketing, 48(5/6), 982-1008.http://dx.doi.org/10.1108/EJM-10-2012-0573
    2. Indounas, K. (2014). The antecedents of strategic pricing and its effect on company performance in the case of industrial service firms.  Journal of Services Marketing, 28 (5), 402-413. http://dx.doi.org/10.1108/JSM-02-2013-0031
    3. Drossos, D., Kokkinaki, F., Giaglis, G., & Fouskas, K. (2014). The effects of product involvement and impulse buying on purchase intentions in mobile text advertising. Electronic Commerce Research and Applications, 13, 423-430. DOI: 10.1016/j.elerap.2014.08.003
    4. Skarmeas, D., Leonidou, C. N., & Saridakis, C. (2014). Examining the role of CSR skepticism using fuzzy-set qualitative comparative analysis. Journal of Business Research, 67(9), 1796-1805.doi:10.1016/j.jbusres.2013.12.010
    2013
    1. Baltas, G. and Saridakis, C. (2013). An empirical investigation of the impact of behavioural and psychographic consumer characteristics on car preferences: An integrated model of car type choice. Transportation Research Part A, Policy and Practice, 54, pp. 92-110. http://dx.doi.org/10.1016/j.tra.2013.07.007
    2. Baltas, G., Tsafarakis, S., Saridakis, C., and Matsatsinis, N. (2013). Biologically Inspired Approaches to Strategic Service Design: Optimal Service Diversification Through Evolutionary and Swarm Intelligence Models. Journal of Service Research, 16 (2), pp. 186-201. DOI :10.1177/1094670512468215
    3. Tsafarakis, S., Saridakis, C., Baltas,G. & Matsatsinis, N. (2013). Hybrid particle swarm optimization with mutation for optimizing industrial product lines: An application to a mixed solution space considering both discrete and continuous design variables. Industrial Marketing Management, 42 (4), pp. 496-506.http://dx.doi.org/10.1016/j.indmarman.2013.03.002
    4. Drossos, D., Giaglis, G., Vlachos, P., Zamani, E., and Lekakos, G. (2013) Consumer Responses to SMS Advertising: Antecedents and Consequences, International Journal of Electronic Commerce, vol. 18, no. 1, pp. 105-136 (IF = 1,85)
    5. Skarmeas, D., & Leonidou, C. N. (2013). When consumers doubt, Watch out! The role of CSR skepticism.Journal of Business Research, 66 (10), 1831-1838. http://dx.doi.org/10.1016/j.jbusres.2013.02.004
    6. Lisboa, A., Skarmeas, D., & Lages, C. (2013). Export market exploitation and exploration and performance: Linear, moderated, complementary and non-lineanon-linear effects. International Marketing Review, 30 (3), 211-230. DOI: 10.1108/02651331311321972 
    2012
    1. Avlonitis G. J.  and Argouslidis P.C. (2012) “Tracking the Evolution of Theory of Product Elimination: Past, Present and Future”, The Marketing Review, 12 (4), 345-379. 
    2. Saridakis, C., Tsafarakis, S., Baltas, G., & Matsatsinis N. (2012), Designing Lines of Cars That Optimize the Degree of Differentiation vs. Commonality among Models in the Line: A Natural Intelligence Approach,Management Intelligent Systems, 171 (3), 89–97 
    3. Karaiskos, D. C., Drossos, D., Tsiaousis, A., Giaglis, G. & Fouskas, K. (2012) Affective and social determinants of mobile data services adoption, Behaviour & Information Technology, vol. 31, no. 3, pp. 209-219 (IF = 1,21)
    4. Indounas, K. and Roth, S. (2012), “Antecedents and consequences of strategic price management: An analysis in the New Zealand industrial service context”, Australasian Marketing Journal, Vol. 20 No. 2, pp. 113-121 (ABS List).
    2011
    1. Avlonitis, G. J., & Indounas, K.A. (2011), New industrial service pricing strategies and their antecedents: empirical evidence from two industrial sectors, Journal of Business & Industrial Marketing, 26 (1), 26 – 33
    2. Drossos, D. A., Fouskas, K. G., Kokkinaki, F., & Papakyriakopoulos, D. (2011), Advertising on the Internet: Perceptions of advertising agencies and marketing managers, International Journal of Internet Marketing and Advertising, 6, 244-264 
    3. Lisboa, A., Skarmeas, D. A., & Lages, C. (2011), Innovative capabilities: Their drivers and effects on current and future performance, Journal of Business Research, 64 (11), 1157–1161 
    4. Lisboa, A., Skarmeas, D. A., & Lages, C. (2011), Entrepreneurial orientation, exploitative and explorative capabilities, and performance outcomes in export markets: A resource-based approach, Industrial Marketing Management, 40 (8), 1274–1284 
    5. Skarmeas, D. A., & Shabbir, H. A. (2011). Relationship quality and giving behaviour in the UK fundraising sector: Exploring the antecedent roles of religiosity and self-construal, European Journal of Marketing, 45 (5), 720 - 738 
    6. Spyropoulou, S., Skarmeas, D. A., & Katsikeas, C. S. (2011), An examination of branding advantage in export ventures, European Journal of Marketing, 45 (6), 910 - 935 
    2010
    1. Argouslidis, P. C., & Indounas, K. (2010), Exploring the Role of Relationship Pricing in Industrial Export Settings: Empirical Evidence from the UK, Industrial Marketing Management, 39 (3), 460-472 
    2. Baltas, G., Argouslidis, P. C., & Skarmeas, D. A. (2010), The Role of Customer Factors in Multiple Store Patronage: A Cost-Benefit Approach. Journal of Retailing, 86 (1), 37-50 
    3. Baltas, G., & Saridakis, C. (2010), Measuring brand equity in the car market: a hedonic price analysis, Journal of the Operational Research Society, 61, 284–293 
    4. Fouskas, K. and Drossos, D. (2010) The Role of Industry Perceptions in Competitive Responses, Industrial Management and Data Systems, vol. 31, no. 3, pp. 209- 219 (IF = 1,28)
    5. Spyropoulou, S., Skarmeas, D. A., & Katsikeas, C. S. (2010), The role of corporate image in business-to-business export ventures: A resource-based approach, Industrial Marketing Management, 39 (5), 752-760
    2009
    1. Baltas, G., & Saridakis, C. (2009), Brand-name effects, segment differences, and product characteristics: an integrated model of the car market, Journal of Product and Brand Management, 18 (2), 141-153
    2. Indounas, K., & Avlonitis, G. (2009), Pricing objectives and their antecedents in the services sector, Journal of Service Management, 20 (3), 342 - 374
    3. Indounas, K. (2009), Successful Industrial Service Pricing, Journal of Business and Industrial Marketing, 24 (2), 86-97
    4. Katsikeas, C. S., Skarmeas, D. A., & Bello, D. C. (2009), Developing Successful Trust-Based Relationships in International Exchange, Journal of International Business Studies, 40 (1), 132-155
    2008
    1. Argouslidis, P. C., (2008), “Determinants of the Speed of Elimination Decision-Making in Financial Services”,Journal of Services Marketing,  22 (3), 237-254.
    2. Indounas, K. (2008), The Relationship Between Pricing and Ethics in two Industrial Service Industries, Journal of Business and Industrial Marketing, 23 (3), 161-169
    3. Skarmeas, D. A., Katsikeas, C. S., Spyropoulou, S., & Salehi-Sangari, S. (2008), Market and supplier characteristics driving distributor relationship quality in international marketing channels of industrial products,Industrial Marketing Management, 37 (1), 23-36
    4. Skarmeas, D. A., & Robson, M. J. (2008), Determinants of Relationship Quality in Importer–Exporter Relationships, British Journal of Management, 19 (2), 171–184
    2007
    1. Argouslidis, P. C., & Baltas, G. (2007), Structure in Product Line Management: The Role of Formalization in Service Elimination Decisions, Journal of the Academy of Marketing Science, 35 (4), 475-491
    2. Argouslidis, P. C. (2007), Problem Situations Triggering Line Pruning in Financial Services: Evidence from the UK, International Journal of Bank Marketing, 25 (6), 372-393
    3. Argouslidis, P. C. (2007), The Evaluation Stage in the Service Elimination Decision-making Process: Evidence from the UK Financial Services Sector, Journal of Services Marketing,  21 (2), 122-136.
    4. Avlonitis, G. J., & Indounas, K.A. (2007), An empirical examination of the pricing policies and their antecedents in the services sector, European Journal of Marketing, 41 (7/8), 740 – 764
    5. Avlonitis, G. J., & Indounas, K.A. (2007), Service pricing: An empirical investigation, Journal of Retailing and Consumer Services, 14 (1), 83-94
    6. Baltas, G., & Argouslidis, P. C. (2007), Consumer Characteristics and Demand for Store Brands, International Journal of Retail and Distribution Management, 35 (5), 328-341
    7. Baltas, G. (2007), Econometric models for discrete choice analysis of travel and tourism demand, Journal of Travel and Tourism Marketing, 21 (4), 25-40
    8. Baourakis, G., Baltas, G., Izmiryan, M., & Kalogeras, N. (2007), Brand preference: a comparative consumer study in selected EU countries, Operational Research, 7 (1), 1-14
    9. Drossos, D., Giaglis, G. M., Lekakos, G., Kokkinaki, F. and Stavraki, M. (2007), Determinants of effective SMS advertising: An experimental study, Journal of Interactive Advertising, vol. 7, no. 2
    2006
    1. Argouslidis, P. C. (2006), Contextual Effects on the Objectives that Financial Institutions Pursue through Range Pruning: Evidence from the UK, Journal of Retailing and Consumer Services, 13 (1), 15-33
    2. Avlonitis, G. J., & Indounas, K.A.  (2006), Pricing practices of service organizations, Journal of Services Marketing, 20 (5), 346 - 356
    3. Avlonitis, G., & Indounas, K. (2006), How are prices set? An exploratory investigation in the Greek services sector, Journal of Product & Brand Management, 15 (3), 203 – 213
    4. Indounas, K. (2006), Making Effective Pricing Decisions, Business Horizons, 49 (5), 415-424
    5. Robson, M. J., Skarmeas, D. A., & Spyropoulou, S. (2006), Behavioral attributes and performance in international strategic alliances: Review and future directions, International Marketing Review, 23 (6), 585 – 609
    6. Skarmeas, D. A. (2006), The role of functionalcconflict in international buyer–seller relationships: Implications for industrial exporters, Industrial Marketing Management, 35 (5), 567-575
    2005
    1. Avlonitis, G. J., Indounas, K.A., & Gounaris, S. P. (2005), Pricing objectives over the service life cycle: some empirical evidence, European Journal of Marketing, 39 (5/6), 696 - 714
    2. Avlonitis, G. J., & Indounas, K.A. (2005), Pricing of Services: An Empirical Analysis from the Greek Service Sectors, Journal of Marketing Management, 21 (3-4), 339-362
    3. Baltas, G. (2005), Logit models from economics and other fields (Invited review). Biometrics, 61, 644-645
    4. Baltas, G. (2005), Exploring consumer differences in food demand: a stochastic frontier approach, British Food Journal, 107 (9), 685-692
    5. Baltas, G. (2005), Modelling category demand in retail chains, Journal of the Operational Research Society, 56, 1258-1264
    6. Kent, R., & Argouslidis, P. C. (2005), Shaping Business Decisions Using Fuzzy-Set Analysis, Journal of Marketing Management, 21 (5-6), 641-658
    7. Skouras, T., Avlonitis, G. J., & and Indounas, K.A. (2005), Economics and marketing on pricing: how and why do they differ?, Journal of Product & Brand Management, 14 (6), 362 - 374
    2004
    1. Argouslidis, P. C. (2004) An Empirical Investigation into the Alternative Strategies to Implement the Elimination of Financial Services, Journal of World Business, 39 (4), 393-413
    2. Argouslidis, P. C., & McLean, F. (2004), Service Elimination Decision-Making: The Identification of Financial Services as Candidates for Elimination, European Journal of Marketing,  38 (11- 12), 1355-1381
    3. Avlonitis, G. J., & Indounas, K.A. (2004), The impact of market structure on pricing objectives of service firms, Journal of Product & Brand Management, 13 (5), 343 – 358
    4. Baltas, G. (2004), A model for multiple brand choice, European Journal of Operational Research, 154, 144-149
    5. Salavou, H., Baltas, G., & Lioukas, S. (2004), Organisational innovation in SMEs: the importance of strategic orientation and competitive structure, European Journal of Marketing, 38 (9), 1091-1112
    2003
    1. Argouslidis, P. C., & McLean, F. (2003), Service Elimination Decision-Making: Analysis of Candidates for Elimination and Remedial Actions, Journal of Marketing Management, 19 (3-4), 307-344
    2. Baltas, G., & Papastathopoulou, P. (2003), Shopper characteristics, product and store choice criteria: A survey in the Greek grocery sector, International Journal of Retail and Distribution Management,  31(10), 498-507
    3. Baltas, G. (2003), A combined segmentation and demand model for store brands, European Journal of Marketing, 37, 1499-1513
    4. Baltas, G. (2003), Determinants of internet advertising effectiveness: an empirical study, International Journal of Market Research, 45, 505-513
    5. Baourakis, G., & Baltas, G. (2003), Comparative Βehavioral Αnalysis in Selected EU countries: A Βrand Μodeling Αpproach, Operational Research, 3 (2), 165-182
    6. Kavassalis, P., Spyropoulou, N., Drossos, D., Mitrokostas, V., Gikas, G. and Hatzistamatiou, A. (2003) Mobile Marketing: Framing the Market Inquiry, International Journal of Electronic Commerce, vol. 8, no. 1, pp. 55-79 (IF = 1,85)
    2002
    1. Baltas, G. (2002), An applied analysis of brand demand structure, Applied Economics, 34, 1171-1175
    2. Skarmeas, D. A., Katsikeas, C. S., & Schlegelmilch, B. B. (2002), Drivers of Commitment and Its Impact on Performance in Cross-Cultural Buyer-Seller Relationships: The Importer's Perspective, Journal of International Business Studies, 33 (4), 757-783
    2001
    1. Argouslidis, P. C., & McLean, F. (2001), Service Elimination Decision-Making: Preliminary Empirical Evidence from the British Financial Services Sector, International Journal of Bank Marketing, 19 (4), 166-178.
    2. Argouslidis, P. C., & McLean, F. (2001), Financial Service Elimination: Objectives and Problem Situations,Journal of Financial Services Marketing, 5 (3), 227-237
    3. Baltas, G. (2001), The effects of nutrition information on consumer choice, Journal of Advertising Research, 41, 57-63 Baltas, G. (2001), Utility-consistent brand demand systems with endogenous category consumption: principles and marketing applications, Decision Sciences, 32, 399-421
    4. Baltas, G., & Doyle, P. (2001), Random utility models in marketing research: a survey, Journal of Business Research, 51, 115-125
    5. Baltas, G., & Freeman, J. (2001), Hedonic price methods and the structure of high-technology industrial markets: an empirical analysis, Industrial Marketing Management, 30, 599-607
    6. Baltas, G. (2001), Nutrition labelling: issues and policies, European Journal of Marketing, 35, 708-721
    7. Skarmeas, D. A., & Katsikeas, C. S. (2001), Drivers of Superior Importer Performance in Cross-Cultural Supplier–Reseller Relationships, Industrial Marketing Management, 30 (2), 227-242
    1997-2000

    2000

    1. Katsikeas, C. S., Skarmeas, D. A., & Katsikea, E. (2000), Level of Import Development and Transaction Cost Analysis: Implications for Industrial Exporters, Industrial Marketing Management, 29 (6), 575-588

    1999

    1. Baltas, G. (1999), Understanding and managing store brands, Journal of Brand Management, 6, 75-187

    1998

    1. Baltas, G. (1998), An integrated model of category demand and brand choice, Journal of the Market Research Society, 40, 295-306
    2. Baltas, G., & Doyle, P. (1998), A flexible model of consumer choice in packaged goods markets, Journal of the Market Research Society, 40,  141-153
    3. Baltas, G., & Doyle, P. (1998), An empirical analysis of private brand demand recognising heterogeneous preferences and choice dynamics, Journal of the Operational Research Society, 49, 790-798

    1997

    1. Baltas, G. (1997), Determinants of store brand choice: a behavioral analysis, Journal of Product & Brand Management, 6 (5), 315 - 324
    2. Baltas, G., Doyle, P., & Dyson, P. (1997), A model of consumer choice for national vs. private label brands,Journal of the Operational Research Society, 48, 988-995
    3. Baltas, G. (1997), Modelling ordered data in marketing research, Journal of Targeting, Measurement and Analysis for Marketing, 6, 131-144
    4. Baltas, G., Arnott, D., & Doyle, P. (1997), Antecedents and consequences of consumer relationships-part I,Journal of Targeting, Measurement and Analysis for Marketing, 5, 199-209
    5. Baltas, G., Arnott, D. & Doyle, P. (1997), Antecedents and consequences of consumer relationships-part II,Journal of Targeting, Measurement and Analysis for Marketing, 5, 359-364