Strategic Marketing and Communication in tourism distribution channels.
On March 13, 2024, as part of the "Personal Development and Employability" Seminar, students of the MSc in Management Science and Technology attended an informative session led by Ms. Ada Karagianni, Founder of Praxis Plus, on topics of Innovation, Strategy, Sustainability, and ESG. Ms. Karagianni delivered a talk filled with vision and encouragement for young scientists, offering a comprehensive, 360-degree perspective on the market and the career opportunities awaiting them. The central theme of her presentation focused on Strategic Marketing and Communication in tourism distribution channels.